Strategic planning is about developing a roadmap for the future. It provides clear direction for organizations. This is best done by engaging the decision makers, stakeholders and all persons important to the organisation in a dialogue that will produce a series of decisions that will ensure the sustainable viability of the organisation. It anticipates change, focuses on the organisation’s mission and vision and produces a plan that is realistic, comprehensive and integrated across all the organization’s functions. In this workshop participants will explore what is strategic planning, and its various elements.

Specifically, they will be able to:

  • Identify the values that support their company
  • Define the vision for their company
  • Write a mission statement that explains what the company’s purpose is
  • Complete meaningful SWOT analyses
  • Apply tools and techniques to create a strategic plan that directs the organization from
  • the executive to the front line
  • Implement, evaluate, and review a strategic plan
  • Identify how related tools, such as the strategy map and balanced scorecard, can help them develop a strategic plan

 

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